Category Manager - Fresh

Job Description:

Job Responsibilities

Strategy & Planning

Ø Develop and execute detailed buying plan based on category business plan at the subcategory and the branch level on a monthly basis.

Ø Develop and execute category objectives to meet the category strategies.

Ø Execute business & Promo plan for category in line with overall organization strategy keeping brands, vendors, branches, customer TG, space planning and budgeting in mind.

Ø Based on available space in each outlet, efficiently optimize the space utilization to generate maximum Return on Space and return on investment.

Ø Ensure category contribution is to over SPAR business is maintained

Inventory

Ø Execute detailed buying plan based on category business plan at the subcategory and the branch level on a weekly basis.

Ø Execute category range planning (CATMAN) based on location and demography of the store

Ø Ensure constant availability of the Identified range of products in line with store format strategy & market demand at store level

Ø Identify and introduce new products for introduction to improve on range planning, margins within the store format, market demand and product availability

Ø Conduct Inventory management and inventory ageing analysis on agreed intervals

Ø Ensure timely stock replenishment in all outlets based on CATMAN, POG & Sales rate to minimize OOS

Ø Liaise with Warehousing team to monitor the SOH & transit time to all stores

Sales & Profit

Ø Deliver annual margins as per business plan

Ø Deliver Backend Margins

Ø Deliver annual sales target as per business plan for respective categories

Ø Plan and execute Consumer Activation & Promotion Programs to drive sales in conjunction with marketing and operations team

Ø Regular store visits to understand consumer behavior and to conduct store audit

Ø Drive pricing strategies to be a market leader through market surveys

Ø Execute the loss prevention strategy in order to ensure that planned margins are achieved.

Ø Execute the private label strategy so as to drive additional margins in the various concepts.

Ø Closely monitor the over stock holding for responsible concept and ensure that timely action is taken to minimize stock ageing.

Ø Thoroughly analyze all data in the category to know category performance vs Plan.

New Store Development

Ø  Execute the required plans in line with any new store development

Ø  Ensure CATMAN, Planogram is executed in line with agreed store format

Vendor

Ø Identify appropriate vendor for each product. Develop TOT for that vendor. Negotiate pricing and ensure minimum lead time and maximum fill rates

Ø  Ensure that vendor payments are done as per agreed timelines

People

Ø Identify required skills set for specific category and ensure appropriate training is given to be able to drive their performance

Ø Efficiently coordinate and communicate category strategy & plan with relevant teams.

Ø Ensure that all members are equipped with required ammunition to deliver category mission.

Ø Develop accountable and result oriented teams for all activities allocated to them with monitoring methods.

Ø Coordinate with HR on Periodic evaluation of staff as per their KRAs, KPIs and identify areas for improvement and ensure appropriate training is given where required.

Ø Take preventive and corrective action to ensure that performance is at optimal levels

SKILL SET

ØMan management skills

Ø Good Communication Skill

ØHe should be well informed about the current trends in the market and Customer taste.

ØHe should be interactive and should maintain good inter-personal relationship with his co-employees and customers.

ØAbility to negotiate

ØShould be able to think out of the box, innovative, and possess problem solving ability

ØAnalytical ability

Ø Ability to work with different teams with a sense of urgency, responsibility, and accountability

ØCommercial understanding ability and bottom line driven

ØAbility to identify training needs, build the team , Train & Coach teams below