Digital Marketing Executive

Job Description:

Job Title: Marketing Executive – Social Media, Events & Lead Activation
Relevant Experience: 1+ years (excluding internships &freelancing)
Salary: Up to 3.6 LPA
Location: Ahmedabad | Full-Time | On-site
Priority: Immediate joiners preferred

Job Summary:

 We’re looking for a proactive and enthusiastic Marketing Executive with 1–2 years of
relevant experience who is passionate about digital marketing, event execution, and lead
generation campaigns. You will work closely with our Marketing Head to run social media
campaigns, manage paid advertising, execute brand activations, and contribute to
exhibitions and lead-gen initiatives.
Roles & Responsibilities:
 Plan and execute social media content calendars across LinkedIn and Meta
 Run timely news letter and email campaigns for brand recall and lead generation.
 Manage and optimize paid ad campaigns (Google Ads, LinkedIn Ads and any promising
B2Bplatforms)
 Coordinate brand activations, events, and exhibitions for maximum engagement
 Drive lead generation initiatives through online and offline channels
 Assist in campaign performance tracking, reporting, and marketing analytics
 Support creation of marketing collateral, emailers, landing pages, and creatives
 Collaborate with design and sales teams for unified campaign execution

Education and Eligibility:

 MBA (Marketing) or equivalent qualification
 1–2 years of hands-on experience in digital marketing or event marketing
 Working knowledge of Google Ads and LinkedIn Campaign Manager
 Familiarity with tools like Canva, Google Analytics, and Excel
 Strong written & verbal communication skills
 Energetic, execution-focused mindset and team-player attitude

Primary Keywords (Core Responsibilities & Skills):

• Digital Marketing

• Event Execution / Event Marketing

• Lead Generation Campaigns

• Social Media Campaigns

• Paid Advertising

• Google Ads

• LinkedIn Ads

• B2B Marketing Platforms

• Brand Activations

• Exhibitions and Events

• Email Marketing / Newsletters

• Campaign Performance Tracking

• Marketing Analytics

• Marketing Collateral Creation

• Landing Pages

• Creative Assets / Creatives

Tools & Platforms:

• Google Ads

• LinkedIn Campaign Manager

• Google Analytics

• Canva

• Microsoft Excel