Performance Marketing Lead - Real Estate Industry -Navi Mumbai(CBD Belapur)

Performance Marketing Lead - Real Estate Industry -Navi Mumbai(CBD Belapur)

2 Nos.
108925
Full Time
5.0 Year(s) To 8.0 Year(s)
8.00 LPA TO 13.00 LPA
Marketing / Advertising / MR / PR
Real Estate/Property
Job Description:
Key Responsibilities
 
 Digital Campaign Strategy and Execution
  •  Design and execute performance-driven digital marketing campaigns on platforms such as Meta Ads, Google Ads, Affiliate. 
  • Develop targeted campaigns tailored to micro-markets and specific property categories.
Lead Generation and Conversion Optimization
  •  Focus on generating high-quality leads with a strong likelihood of conversion into site walk-ins and bookings. 
  •  Continuously monitor and optimize campaigns to improve ROI and reduce cost per lead (CPL). 
 Business Target Alignment:
  •  Understand business objectives and translate them into actionable digital marketing strategies to achieve lead generation and walk-in targets. 
  •  Work towards meeting and exceeding key performance metrics aligned with organizational goals.
 Innovation and Platform Exploration
  •  Explore and implement innovative strategies and emerging digital platforms to generate high-intent leads. 
  •  Stay ahead of industry trends to drive new ideas and ensure competitive advantage. 
 Performance Analysis and Reporting:
  •  Analyze campaign performance using tools such as Google Analytics, CRM platforms, and in-platform insights. 
 
 Stakeholder Collaboration
  •  Coordinate with internal teams, including pre-sales, sales, and senior management, to ensure digital marketing efforts align with project goals.
  •  Provide timely updates and recommendations to ensure successful execution of campaigns.
 Candidates Profile
  •  Bachelor’s degree in marketing, business, or a related field. Minimum of 5 years of experience in digital performance marketing, preferably in real estate or high-involvement industries. 
  •  Proven expertise in Meta Ads, Google Ads, and affiliate marketing. Strong analytical skills with a track record of using data to optimize campaigns and improve outcomes.
  •  Ability to manage budgets effectively and deliver on lead generation targets under tight deadlines.
  •  Excellent communication and collaboration skills for cross-functional coordination.
  •  Creativity and a proactive approach to exploring innovative lead generation strategies. 
  •  Experience in real estate digital marketing, with an understanding of micro-market-specific strategies. 
  •  Certifications in Google Ads, Meta Blueprint, or similar digital marketing tools.
  •  Familiarity with Mumbai’s real estate trends and audience behavior. 
Company Profile

The company is one of India’s fastest-growing real estate technology platforms, redefining the home-buying experience through innovation, data intelligence, and a deep understanding of India’s evolving real estate ecosystem. With a strong presence in primary, syndicate, mandate, and loan verticals, we are committed to delivering value to homebuyers, developers, channel partners, and financial institutions.

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  • Recruiters will evaluate your candidature and will get in touch with you.

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