Marketing Manager
Job Description:
position: Marketing Manager
Location: Base location (Tamil Nadu)| Reporting to Head Office – Raipur (CG)
Industry Focus: Cement, Steel, Power, Paper, TPC, Excavator industries
Age: 28+
Job Summary:
We are seeking a strategic and experienced Marketing Manager with a strong background in industrial marketing and business development, especially in the Cement, Steel, Power, and Paper sectors. The ideal candidate should have a sound understanding of industrial product positioning, channel development, and marketing intelligence. This role requires extensive travel, strong industry connections, and the ability to execute effective, ground-level marketing strategies.
Key Responsibilities:
Develop and execute region-specific marketing strategies to promote industrial products.
Design and implement dealer engagement programs, new product launches, and marketing initiatives.
Conduct competitive market research, identify emerging trends, and explore new business opportunities.
Build and maintain networks within Cement, Steel, Power, Paper, and TPC/Excavator sectors.
Organize and manage participation in trade fairs, dealer meets, and industrial exhibitions.
Support sales teams with marketing collaterals, product demonstrations, and competitive benchmarking.
Monitor ROI on marketing activities and generate performance dashboards.
Execute digital marketing initiatives including website content, email marketing, and product literature.
Collaborate with cross-functional teams to align branding with organizational goals.
Provide marketing and training support to the dealer/distributor network.
Collect customer feedback and conduct market perception analysis for product improvement.
Work Schedule:
18 days/month – Field visits to industrial sites and dealer networks across the region
3 days/month – Reporting and strategic planning at Head Office, Raipur
Remaining days – Work-from-home for planning, reporting, and virtual coordination
Must-Have Skills & Experience:
Minimum 2 years of industrial marketing experience
Strong connections and active networks in Cement, Steel, Power, Paper, TPC, and Excavator sectors
Proven expertise in B2B marketing, product branding, and lifecycle management
Experience managing marketing budgets, campaigns, and cross-functional teams
Excellent communication, creativity, and project execution skills
Educational Qualification:
Any graduate (Bachelor's degree)
Additional certifications in Marketing or Business Development are a plus
Ideal Candidate Traits:
Strong relationship builder with influential industry connects
Self-driven and target-oriented with a strategic mindset
Analytical and proficient in reporting and data interpretation
Willing to travel extensively and manage multiple campaigns simultaneously
Highly organized with attention to detail and planning
Key Skills :
Company Profile
Company is the largest manufacturer of Bulk Conveying --- and Accessories in India established in the year 1978 and having exports to over 35 countries around the world, including EU & US. Our Product range includes Bucket Elevator ---, Reclaimer ---, Deep Pan Conveyor ---, Drag --- as well as Customized ---, precisely designed and made as per the peculiar conveying applications. We are accredited through various prominent international organizations for the management as well as engineering processes and are approved through various prestigious consultants and certifying bodies for the specific process conveying applications across the world.
Telephonic Interview Available
- Telephonic interview are scheduled for this job opening.
- Interested Candidates are requested to apply and get recruiter contact number for telephonic interview.
- Candidates can call recruiter on given contact to start telephonic interview during working hours.