MARKETING EXECUTIVE

Job Description:

Job Summary:
Responsible to manage and execute end-to-end brand and marketing functions, driving
business growth and enhancing brand equity through data-driven strategies, compelling
communication, and effective cross-functional coordination. This role spans across 360°
marketing, product development, digital and print media, and creative execution, with deep
involvement in both strategic planning and operational execution.

Job Description:
1. 360° Marketing Strategy & Execution (ATL | BTL | TTL)
2. Digital Marketing, Social Media & Online Branding
3. Coordination with Creative & Marketing Agencies
4. POP Material Development, Procurement & Execution
5. Product Development – Concept to Market
6. Exhibition, Event & Activation Management
7. Print Collateral & Promotional Item Management
8. Product Packaging Design & Printing Coordination
9. Graphic Design Supervision & Visual Asset Management
10. Business Intelligence, Data Analytics & Reporting
11. Vendor Management & Procurement Support
12. ERP Operations, Documentation & Asset Management

Soft Skills & Strengths:
Cross-functional collaboration
Time and project management
Creative judgment and problem-solving

Process-oriented thinking
Vendor and agency relationship building