Job Overview
We are looking for a motivated PPC Executive to manage and optimize pay-per-click campaigns across Google Ads, Meta Ads, and other platforms. The ideal candidate will have hands-on experience in running paid campaigns, analyzing data, and driving ROI through effective digital marketing strategies.
Key Responsibilities
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Plan, create, and manage PPC campaigns across Google, Bing, Meta, and other platforms.
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Conduct keyword research and competitor analysis.
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Optimize campaigns for maximum ROI, conversions, and quality score.
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Monitor daily budgets, bids, and campaign performance.
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Prepare performance reports and provide insights for improvements.
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Collaborate with the marketing team for landing pages and ad copy.
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Stay updated with industry trends and new advertising features.
Requirements
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Bachelor’s degree in Marketing, Business, or related field (preferred).
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1–2 years of proven experience as a PPC Executive or in digital advertising.
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Strong knowledge of Google Ads, Meta Ads, and Analytics tools.
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Understanding of SEO, SEM, and digital marketing fundamentals.
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Analytical mindset with strong problem-solving skills.
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Good communication and teamwork abilities.