Sales Executive

Job Description:

Key Responsibilities:

• Develop and maintain a robust sales pipeline: identify and pursue new business opportunities within the assigned territory / vertical.

• Generate leads via cold-calling, referrals, networking, market visits, and digital outreach; convert leads to meetings and ultimately to sales.

• Understand customer needs, articulate company offerings, prepare & deliver persuasive presentations/proposals, negotiate terms, and close deals.

• Maintain and grow relationships with existing customers to drive repeat business and up-sell/cross-sell opportunities.

• Achieve monthly/quarterly/annual sales targets as set by management.

• Regularly update CRM (or sales tracking system) with accurate data: leads, prospects, quotations, orders, feedback, lost reasons.

• Monitor market trends, competitor activities, pricing, product developments and provide market intelligence to the management.

• Coordinate internally with marketing, operations, product, and customer-service teams to ensure smooth order fulfilment and customer satisfaction.

• Represent the company at trade shows, exhibitions, customer events, and undertake field visits as required.

Qualifications & Skills:

• Bachelor’s degree (in Business, Marketing, Commerce or any discipline) is preferred.

• 2-4 years of demonstrated sales experience (B2B / corporate / field) with consistent achievement of targets. (Examples: “2-4 years in IT software sales” Kanishka Software Private Limited+1)

• Strong communication (verbal & written), presentation and interpersonal skills.

• Proven negotiation skills and ability to close deals.

• Target-driven mindset with high levels of motivation, self-initiative and resilience.

• Good planning and organisational skills, ability to manage multiple leads/opportunities simultaneously.

• Familiarity with CRM tools, MS Office (Excel, PowerPoint) and ability to maintain accurate records.

• Willingness to travel within the territory, meet customers face-to-face as needed.

Desirable / Preferred:

• Experience in the industry vertical of the company (e.g., FMCG, software, diagnostics, manufacturing) would be a plus. (See example: “2-4 years Field Sales Executive in Pharma/Diagnostics” Adzuna)

• Knowledge of the local market/territory, customer segments and channels.

• Existing network of contacts in the region or industry.

• Ability to work from field independently and meet deadlines.

What We Offer:

• Competitive base salary + attractive incentive/commission structure for over-achievement.

• Opportunity to grow your career in sales / business development (e.g., Senior Sales Executive → Sales Manager) based on performance.

• Exposure to a dynamic team, with professional training and support.

• Travel allowance, mobile/field expense support (as applicable).

• Performance recognition and rewards.