E- waste Marketing - Ankleshwar

Job Description:

Job Purpose

The Marketing Executive/Manager will develop and implement marketing strategies to promote the company’s wastewater treatment solutions, build brand awareness, and generate qualified leads in target markets.

Key Responsibilities

✅ Marketing Strategy & Planning

• Develop and execute marketing plans aligned with business objectives.
• Identify target industries (e.g., textiles, chemicals, food processing, municipalities) and key customer segments.
• Conduct market research to identify trends, competitor activities, and new business opportunities.

✅ Lead Generation & Campaigns

• Plan and manage digital marketing campaigns (SEO, SEM, social media, email marketing).
• Organize and participate in trade shows, conferences, and industry exhibitions.
• Create marketing materials — brochures, case studies, videos, presentations.

✅ Branding & Communication

• Enhance brand positioning in the wastewater treatment sector.
• Develop content for website, blogs, newsletters, and PR activities.
• Coordinate with external agencies, designers, and media partners.

✅ Sales Support

• Work closely with the sales team to provide marketing support (e.g., proposal templates, client presentations).
• Track and report on marketing campaign performance and ROI.

Qualifications & Experience

• Bachelor’s/Master’s degree in Marketing, Environmental Engineering, or related field.
• 3–7 years of marketing experience (preferably in industrial, environmental, or water sector).
• Knowledge of wastewater treatment technologies is a plus.
• Strong skills in digital marketing tools (Google Ads, LinkedIn, CRM, analytics).
• Excellent communication and presentation skills.