CRM Executive - IT

Job Description:

Please find the job description below:

• Planning CRM strategies designed to attract and retain customers while expanding the brand’s reach and boosting consumer loyalty.
• Creating emails and other content as part of a wider marketing campaign.
• Answering customer queries and dealing with complaints.
• Implementing strategies to test the various forms of marketing developed by your team.
• Liaising with other departments to create a CRM strategy that works across the board.
• Dealing with international clients

Your typical duties will include:

• Planning and delivering CRM strategies across the organisation with a view to retaining existing customers, increasing brand loyalty and expanding the company brand.
• Deciding on a final CRM structure and architecture that will work seamlessly across the business and capture crucial information along the sales funnel.
• Making sure the customer database is correctly segmented for targeted marketing activities.
• Collaborating with other departments ensure the CRM strategy works well for every aspect of the business.
• Development of testing strategies to guarantee the most efficient approach for the organisation and its customers.
• Coming up with creative ideas, preparing proposals, overseeing the production process & execution and reporting the results to the relevant people.

Skills

• The ability to meet tight deadlines and outstanding time management skills.
• Excellent communication skillsas you must speak with clients, employees, and customers.
• Commercial awareness. A CRM Executive must know his/her target market well and have the ability to create campaigns that grab the attention of customers and solves their problems.
• Top quality analytical skills.A big part of your job involves gathering and analysing data to help you understand your customer base and coming up with suggestions for improving the existing strategy.

Qualification

Computer degree plus MBA in marketing or international business.