Brand Strategy Manager

Job Description:

Age: 25 to 35
Location : Shendurjane

Qualification: Any graduate with Master’s degree in Sales/Digital Marketing preferred.

Experience: We are seeking an experienced and knowledgeable Senior Marketing Manager with a
background in Ayurveda cosmetics to join our dynamic team. As a Senior Marketing Manager, you will
play a crucial role in developing and executing marketing strategies that promote our range of
Ayurveda cosmetic products. With your extensive expertise in the Ayurveda cosmetics industry and
understanding of the manufacturing process, you will drive brand awareness, increase market share,
and ensure the success of our marketing campaigns.

Job Description:
? Develop and implement comprehensive marketing strategies and campaigns to increase brand
visibility and drive sales for our Ayurveda cosmetic products.
? Conduct market research and analysis to identify customer preferences, market trends, and
competitor activities to inform marketing strategies.
? Utilize your deep knowledge of Ayurveda cosmetic manufacturing processes to create
compelling product messaging and differentiate our offerings in the market.
? Collaborate with cross-functional teams such as product development, sales, and creative to
ensure effective product launches and marketing initiatives.
? Lead the development and execution of digital marketing campaigns, including social media,
email marketing, content marketing, and search engine optimization (SEO).
? Monitor and analyze marketing performance metrics, including sales data, website traffic, and
customer engagement, to optimize marketing strategies and campaigns.
? Manage the marketing budget effectively, allocate resources efficiently, and ensure a strong
return on investment (ROI).
? Stay updated on industry trends, regulatory requirements, and consumer preferences related
to Ayurveda cosmetics to identify new opportunities and ensure compliance.
? Build and maintain strong relationships with key stakeholders, including distributors, retailers,
and influencers, to enhance brand visibility and expand market reach.
? Provide guidance and mentorship to junior marketing team members, sharing your knowledge
and experience in the Ayurveda cosmetics industry.