PPC Advertising

Job Description:

Responsibilities:

PPC Advertising:

Manage PPC campaigns on platforms like Google Ads and social media.
Optimize ad performance through keyword research and budget management.

SEO (Search Engine Optimization):

Improve website visibility through on-page and off-page SEO.
Monitor keyword rankings and organic traffic.

Lead Generation:

Develop strategies to attract and engage potential customers.
Optimize the lead generation funnel for higher conversion rates.

Analytics and Reporting:

Analyze data using tools like Google Analytics.
Provide insights for data-driven decision-making.

Content Marketing:

Create and manage content marketing strategies, including blog posts, infographics, and videos.
Ensure content aligns with SEO and lead generation goals.

Email Marketing:

Plan and execute email marketing campaigns.
Segment email lists and analyze campaign performance.

Social Media Management:

Develop and implement social media strategies to increase brand visibility.
Monitor and engage with the online community.

Qualifications:

Bachelor's degree or equivalent experience.
Proven PPC and SEO skills.
Familiarity with analytics tools.
Strong communication and project management abilities
Should be comfortable with working in UK/US shifts