Marketing Manager

Job Description:

Marketing Manager – Web 3

Company Description

MaAvatar is a unique project set in an immersive metaverse, allowing users to experience the joy of raising their virtual baby. Here, realism merges with fantasy, as players create and nurture life-like avatars in a gamified world rich with opportunities for growth, learning, and community. It’s a space where family dynamics take a digital form, offering a new realm to explore the bonds that make us human, all within the safety and creativity of the MaAvatar ecosystem.

Role Description

This is a full-time on-site role located in Noida for a Marketing Manager. The profile will be responsible for developing and implementing marketing strategies to promote our metaverse project, MaAvatar, across platforms. Managing marketing campaigns, conducting market research, and collaborating with cross-functional teams to ensure brand consistency.

Qualifications

• Bachelor's degree or higher in Marketing, Business Administration, or a related field
• 3+ years of experience in product marketing, digital marketing, or advertising
• Good knowledge of Web 3.0 technologies, Metaverse, NFTs, and Cryptocurrencies
• Ability to develop and implement marketing strategies, conduct market research, and analyse data to improve campaign performance
• Excellent communication and interpersonal skills, ability to work in a fast-paced environment, and work under tight deadlines
• Proven track record in managing and executing successful marketing campaigns that drive brand awareness, engagement, and sales
• Experience working with cross-functional teams, agencies, and vendors to deliver marketing projects on time and within budget
• Good analytical skills, ability to measure and report on marketing campaign effectiveness and ROI
• Ability to design and manage events, meetups, and webinars in Discord and other relevant platforms.
• Strong understanding of brand guidelines and expertise in establishing brand identity, including an adept knowledge of color schemes.
• Ability to provide constructive feedback to a range of creative professionals, including content writers, graphic designers, and video editors.
• Good understanding of SEO, SEM, PPC, and other digital marketing channels