E-Commerce Executive

Job Description:

Key Responsibilities:

Develop and manage online advertising campaigns (PPC) on platforms such as Google Ads and social media.
Analyze campaign performance and make adjustments for optimization.
Track and report on key performance indicators (KPIs) such as website traffic, engagement metrics, and conversions.
Work on E-Commerce (D2C) and App Promotion projects, understanding E-Commerce campaigns and platforms (Shopify, Magento, etc.).
Achieve higher ROAS for brands.
Use GA4, MMP platforms (e.g., Firebase, Appsflyer), and GTM.
Drive sales campaigns on E-Commerce marketplaces such as Amazon, Shopify TikTok
Develop and present monthly/annual digital marketing strategies and budgets.
Collaborate with cross-department teams (creative, design, tech, analytics) to achieve business/marketing goals.
Exhibit good writing and verbal communication skills.
Demonstrate excellent analytical and problem-solving skills.
Ability to work independently and manage multiple projects simultaneously.
Possess strong organizational and time management skills.
Preferred Skills and Experience:

In-depth knowledge of Google Ads, Meta, and other real-time bidding platforms (RTB).
Strong understanding of E-Commerce campaigns and platforms like Shopify and Magento.
Proficient with analytics tools such as GA4, Firebase, Appsflyer, and GTM.
Experience in driving sales campaigns on E-Commerce marketplaces (Amazon, shopify, TikTok ).
Good analytical skills and the ability to optimize campaigns based on data.
Strong project management and leadership skills.
Ideal Candidate Profile:

Bachelor's degree in Marketing, Business, or a related field; a Master's degree is a plus.
Minimum of 4 to 5 years of experience in e-commerce and digital marketing.
Proven track record in driving online sales and enhancing customer experience.
Proficiency in e-commerce platforms (Shopify, Amazon, Flipkart).
Strong knowledge of SEO, SEM, and digital marketing strategies.
Experience with analytics tools (Google Analytics, Adobe Analytics) and data-driven decision-making.
Basic knowledge of MS Excel and experience with A/B testing.
Excellent project management, time management, and organizational skills.
Strong communication and interpersonal skills, with the ability to lead and collaborate effectively with cross-functional teams.
Ability to adapt to a fast-paced, ever-changing e-commerce environment.
We are looking for a Senior E-commerce Executive to oversee and enhance our client's online retail presence. The ideal candidate will have a strong background in e-commerce, digital marketing, and data analysis, along with excellent project management and leadership skills. This role will involve managing our e-commerce platform, driving online sales, and optimizing the customer experience

Job Type: Full-time

Pay: ₹14,489.90 - ₹45,729.19 per month

Schedule:

Monday to Friday
Supplemental pay types:

Performance bonus
Education:

Bachelor's (Preferred)
Experience:

E-Commerce: 1 year (Preferred)
Work Location: In person