Digital Marketing Executive

Job Description:

Job Summary:

We're seeking a highly skilled Digital Marketing Executive to join our hospitality company. The ideal candidate will have a strong background in digital marketing, good communication skills, and the ability to develop and implement effective online marketing strategies.

Key Responsibilities:

SEO: Develop and implement search engine optimization (SEO) strategies to improve website rankings, drive organic traffic, and increase conversions.
2. SMO: Create and execute social media optimization (SMO) plans to enhance our online presence, engage with customers, and drive website traffic.
3. Paid Advertising: Plan, execute, and manage online advertising campaigns across various platforms, including:
- Google Ads
- Facebook Ads
- Instagram Ads
- LinkedIn Ads
4. Content Creation: Develop high-quality, engaging content for our website, blog, and social media channels to attract and retain customers.
5. Analytics and Reporting: Monitor and analyse website analytics, social media metrics, and advertising performance to inform future marketing strategies and optimize campaigns.
6. Collaboration: Work closely with cross-functional teams, including sales, product, and creative, to ensure alignment and maximize impact.

Requirements:

1. 2-5 years of experience in digital marketing, From travel industry.
2. Bachelor's degree .
3. Proven track record of success in developing and executing digital marketing campaigns.
4. Project management, and analytical skills.
5. Proficiency in digital marketing tools, including Google Analytics, AdWords, Facebook Ads, and social media management software.
6. Strong understanding of SEO principles and best practices.