Marketing Head - Investment Casting
Job Description:
Marketing Head - Investment Casting
Responsibilities:
- Market Research:
o Conduct market analysis to identify trends, customer needs, and competitive landscape.
o Gather and analyze data on potential clients and industry developments.
- Marketing Strategy:
o Develop and implement marketing strategies to promote investment casting services.
o Create targeted campaigns for specific industries (aerospace, automotive, etc.).
- Content Creation:
o Produce marketing materials such as brochures, case studies, and digital content.
o Manage the company’s website and social media platforms, ensuring up-to-date content.
- Lead Generation:
o Identify and nurture leads through various channels (email, social media, trade shows).
o Track and report on lead conversion metrics.
- Collaboration:
o Work closely with the sales team to align marketing efforts with sales goals.
o Collaborate with engineering and production teams to understand product capabilities.
- Event Management:
o Plan and participate in industry trade shows and events to showcase services.
o Develop presentations and marketing collateral for events.
- Customer Relationship Management:
o Maintain relationships with existing clients and seek opportunities for upselling.
o Gather feedback to improve services and customer satisfaction.
- Performance Analysis:
o Monitor and analyze the effectiveness of marketing campaigns.
o Adjust strategies based on data insights and ROI metrics.
Skills:
- Analytical Skills:
o Strong ability to analyze market data and interpret trends.
- Communication:
o Excellent written and verbal communication skills for creating content and interacting with clients.
- Project Management:
o Ability to manage multiple projects and deadlines efficiently.
- Technical Knowledge:
o Understanding of investment casting processes and applications in various industries.
- Creative Thinking:
o Innovative approach to developing marketing strategies and campaigns.
- Team Collaboration:
o Strong interpersonal skills to work with cross-functional teams.
- Customer Focus:
o Commitment to understanding and meeting customer needs.
Key Skills :
Company Profile
--- --- is a manufacturer and exporter of Precision Investment ---ings by the Lost-wax process. We manufacture various precision investment ---ings in a broad range of industries such as Automotive, Pump & Valve, General Engineering etc. Manufacturing as per customer's requirements following Indian and international standards.
From time to time, we are recognized for our on-time delivery of bulk quantities with no loss in quality requirements, especially in the automotive industry.
We also have technologies like Water-Sole Core, Quick Set Gel and Ceramic Core integrated into our lost wax process.
Apply Now
- Interested candidates are requested to apply for this job.
- Recruiters will evaluate your candidature and will get in touch with you.