Marketing Manager
Job Description:
Job Description - Marketing Manager
Region of scope: Pan India
Base Location: Andheri East, Mumbai
Reporting To: Business Head
Job Description:
• Plan, launch and manage influencer marketing campaigns in association with
Dealers, Architects and Interior Designers.
• Develop and execute integrated marketing strategies across digital, print
and offline channels.
• Conduct market research and analyse industry trends to refine marketing
strategies.
• Oversee branding activities, including ATL/BTL marketing, partnerships and
promotional events.
• Work closely with sales teams to develop promotional offers and customer
engagement strategies.
• Manage social media presence, influencer collaborations and customer
engagement.
• Track marketing performance metrics and optimize budget allocation for
better ROI.
• Stay updated with industry trends to ensure a competitive edge.
2
Proficiencies Expected:
1. Self-driven and motivated to work independently.
2. Who can adapt in a fast-paced environment
3. Strong data analytical skills: Google sheets, Excel or SQL or Tableau etc
4. Excellent written & oral communication Skills
Most Desired:
1. Minimum 5 years of B2C marketing experience (Home
Décor/Furniture/Architectural Fittings/Wallpaper/ paints industry preferred).
2. Strong experience in handling Architects and Interior Designers.
3. Proven ability to execute and evaluate multi-channel marketing campaigns.
4. Excellent vendor management and negotiation skills.
5. Strong leadership skills to drive marketing initiatives and coordinate with
sales teams.
6. Must be ready for regular travelling across India
Company Profile
We represent the finest inhome décor fabrics, offering a bouquet of more than 3000 designs. The range includes Jacquards, Embroidery, Digital Prints, Sheers and Upholstery, amongst other fabrics. Our fabrics are available at leading home décor stores across India.
What began as a solitary plant in Tarapur, near Mumbai, has evolved into a multi-locational beehive of activity, where over 300 people channel their energy into making the company’s brands into household names. Today, our brand is a respected and credible name in the fabric manufacturing industry, and its brands are legacies curated by experience and expertise.
Apply Now
- Interested candidates are requested to apply for this job.
- Recruiters will evaluate your candidature and will get in touch with you.