Head of Marketing & Business Development – (Power Transformers)

Head of Marketing & Business Development – (Power Transformers)

2 Nos.
104702
Full Time
15.0 Year(s) To 20.0 Year(s)
30.00 LPA TO 35.00 LPA
Marketing / Advertising / MR / PR
Electricals/Electronics - Manufacturing
B.Tech/B.E. - Electrical; B.Tech/B.E. - Mechanical; M.E./M.Tech - Electrical; M.E./M.Tech - Mechanical; MBA/MMS/MPM/PGDM - Marketing
Job Description:

 

We are seeking a dynamic and strategic Head of Marketing & Business Development to lead our marketing and sales initiatives in the transformer manufacturing industry. This leadership role involves spearheading market expansion, managing high-value customer accounts, and driving business growth through innovative strategies. The ideal candidate will have a strong background in transformer marketing, tendering, and team leadership.

Key Responsibilities:

  • Marketing & Sales Leadership – Develop and implement comprehensive marketing and business development strategies to achieve revenue targets.
  • Team Management & Leadership – Lead, mentor, and develop a high-performing marketing and sales team to drive business growth.
  • Key Account Management – Strengthen relationships with key clients, government bodies, utilities, EPC contractors, and industrial customers.
  • Tendering & Bidding Strategy – Oversee tender submissions, pricing strategies, and project negotiations to secure large-scale transformer projects.
  • Market Expansion & Strategic Growth – Identify new markets, emerging trends, and potential partnerships to expand business opportunities.
  • Brand & Product Positioning – Drive brand visibility and ensure effective positioning of transformer products in the competitive market.
  • Cross-functional Collaboration – Work closely with production, design, and finance teams to align marketing strategies with business goals.

Key Skills & Qualifications:

  • Bachelor’s/Master’s in Electrical or Mechanical Engineering (preferred)
  • 15+ years of leadership experience in marketing, business development, and key account management within the transformer manufacturing industry
  • Proven ability to lead and manage teams in a high-growth environment
  • Strong expertise in Power & Distribution Transformers, Turnkey Projects, and B2B Sales
  • Proficiency in CRM, SAP, and Digital Marketing tools
  • Excellent negotiation, leadership, and strategic decision-making skills.
  • Strong understanding of transformer specifications, customer requirements, and industry regulations

 

Company Profile

A well-established player in the Indian electrical industry, this company has evolved from a small electrical repair workshop in 1945 into a leading manufacturer of transformers, switchgear, lifts, electricity meters, and turnkey electrification solutions. With five manufacturing units across India and a workforce of over 4,000, it has a strong presence in the power sector. The company specializes in high-quality power transformers up to 100 MVA – 220 kV, serving domestic and international markets with advanced technology and ISO-certified manufacturing standards.

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