Head- Marketing at Mumbai (Telecom)

Job Description:

Key Responsibilities:

• Marketing Strategy & Planning:

  • Develop and implement marketing strategies in line with company objectives.

  • Plan and oversee campaigns across digital, print, and social media platforms.

• Campaign Management:

  • Lead end-to-end campaign execution including planning, budgeting, rollout, and analysis.

  • Coordinate with creative, digital, and content teams to deliver campaigns on time and within budget.

• Digital Marketing:

  • Manage SEO, SEM, email marketing, paid advertising, and social media channels.

  • Monitor web traffic, conversion rates, and performance metrics using analytics tools.

• Brand Management:

  • Maintain and enhance the brand’s voice and image across all marketing channels.

  • Ensure consistent brand messaging and visual identity.

• Market Research & Competitor Analysis:

  • Conduct market analysis to identify trends, opportunities, and target audiences.

  • Track competitor activity and suggest improvements.

• Team & Stakeholder Collaboration:

  • Collaborate with sales, product, and other internal teams to align marketing with business goals.

  • Manage and mentor junior marketing staff or external vendors/agencies.

• Reporting & Optimization:

• Analyze campaign performance and prepare regular reports on marketing effectiveness.

• Adjust strategies based on data insights and market feedback