Art Director – 2D (Graphic Design)

Job Description:

Job Purpose
As an Art Director – 2D, you will lead the development of compelling, brand-aligned visual designs across print
and digital touchpoints. From immersive event graphics to multi-format campaign elements, you will steer the
visual language of projects while mentoring junior designers and collaborating with strategic, client servicing, and
production teams to deliver high-impact outcomes.
Key Responsibilities / Accountability
• Creative Conceptualization & Campaign Execution
Develop original visual concepts and direct the creative output across branding, marketing, event, and
digital campaigns ensuring consistency and quality across media.
• Design Strategy Alignment
Translate brand stories into visually engaging design languages that align with both client objectives and
target audience sensibilities—spanning ATL, BTL, digital, MICE, and experiential formats.
• Team Leadership & Mentorship

Lead, guide, and review the work of design team members; provide constructive feedback and ensure on-
brand, on-brief, and timely delivery of design assets.

• Event & Experience Design
Design creative visual assets for conferences, activations, exhibitions, and internal branding that resonate
emotionally and elevate the physical experience of spaces and events.
• Cross-functional Collaboration
Partner closely with copywriters, programmers, production teams, and client leads to translate concepts
into integrated campaigns with seamless narrative flow.
• Brand Custodianship & Internal Communication
Ensure brand identity is consistently maintained through all deliverables and internal touchpoints,
including NeoNiche’s own communications and creative culture.
• Trend Forecasting & Visual Innovation
Stay ahead of design and cultural trends to proactively evolve NeoNiche’s creative output; explore
innovative visual styles, formats, and techniques to bring fresh perspectives to every campaign.

Required Qualifications & Experience Required Skills & Competencies
• Degree in Applied Arts, Communication
Design, Fine Arts, or equivalent from a reputed
design school.
• 8–10 years of experience in graphic design
within the event, media, advertising, or creative
industry.
• Proven expertise in event design, brand
activation, and integrated campaign design
(both print & digital).
• Hands-on experience with Adobe Creative
Suite, CorelDRAW, typography, and layout
design.

• Deep understanding of visual storytelling,
brand systems, and audience psychology.
• Strong grasp of print production, file handling,
and layout adaptation for multi-format
campaigns.
• Ability to balance creativity with strategic intent
and tight deadlines.
• Eagerness to explore new tools, formats, and
creative trends across industries.
• Excellent visual judgment, attention to detail,
and team-oriented mindset.
• Effective communicator—able to justify design
decisions internally and externally.
• Passion for events, experience design, and
brand immersion.

Drivers for Excellence

Become a NeoKnight. Shape stories. Drive response. Lead the change.

FINANCIAL
CUSTOMER
PEOPLE
BUSINESS

Ensure cost-effective and scalable creative
output with minimal rework and optimal
resource utilization.

Design emotionally resonant, on-brief
visual experiences that exceed client
expectations and elevate brand storytelling.

Inspire, guide, and upskill design team
members through continuous feedback,
creative exposure, and mentoring.

Lead the visual articulation of campaigns
that drive engagement, recall, and
conversions across digital and physical
platforms.