Brand Strategy Associate (Founder’s Shadow Role)
Job Description:
Brand Strategy Associate (Founder’s Shadow Role)
About the Role
We need a smart, curious, and energetic person to assist the Founder of Kalliste—a consultancy that helps build and grow beauty and lifestyle brands in India.
You will work directly with the Founder and be involved in brand strategy, market research, launch planning, content strategy, performance marketing, sales, retail growth, and coordination with teams.
What You Will Do
Strategy & Execution
-
Work with the Founder on day-to-day client projects across beauty, skincare, fashion, wellness, F&B, and more.
-
Help create brand strategy presentations, launch plans, pricing structures, consumer profiles, and competitor studies.
-
Assist in planning content for social media, email/WhatsApp campaigns, influencer activities, and paid marketing.
-
Help make launch timelines, sales funnel plans, and retail/channel expansion strategies.
-
Research market trends, best practices, and innovative ideas in different industries.
Research & Insights
-
Do industry and consumer research for each client.
-
Study competitor brands—their products, pricing, and positioning.
-
Prepare reports on trends, consumer opinions, and research findings.
Project Management & Coordination
-
Coordinate with internal team members (designers, writers, analysts).
-
Coordinate with external partners (influencers, developers, agencies).
-
Track timelines, deliverables, and make sure everything runs smoothly.
-
Maintain documents, notes, and workflows for the Founder.
What We’re Looking For
-
Excellent communication and analytical skills.
-
Strong attention to detail and a proactive attitude.
-
Someone eager to learn and grow across different work areas.
-
Comfortable working in a fast, startup-style environment.
-
Interest or basic knowledge in beauty, fashion, wellness, or consumer brands (bonus).
-
Experience in brand strategy, consulting, research, content, or marketing (preferred).
Key Skills :
Company Profile
the company is a well-established Indian conglomerate involved in --- --- allied industries since 1992. The company has carved a niche in high-end ceramic tile imports --- distribution, emphasizing European quality, design innovation, --- service excellence.
The company was originally set up to import advanced ceramic machinery. Over the decades, it evolved into one of India’s foremost curators of luxury ceramic --- porcelain tiles from Europe.
Apply Now
- Interested candidates are requested to apply for this job.
- Recruiters will evaluate your candidature and will get in touch with you.