Marketing Executive
Job Description:
Job Purpose
This role will be pivotal in tracking competitive movements, gathering account-level intelligence, and supporting strategic initiatives such as sales & client enablement content, and competitive rebuttals. The ideal candidate will work cross-functionally with marketing, sales, and other client facing teams to deliver insights that drive business growth.
Competition Tracking
- Monitor and analyze competitor activities, product launches, pricing strategies, marketing campaigns, and market positioning
- Maintain a competitive intelligence repository and regularly update battle cards and competitor profiles
- Identify emerging threats and opportunities through continuous market scanning
Account Intelligence
- Conduct deep-dive research on key accounts, including organizational structure, decision-makers, business priorities, and technology stack
- Support sales and account teams with tailored intelligence to improve win rates and customer engagement
- Track account-level news, funding updates, partnerships, and strategic moves
Market & Industry Monitoring
- Track industry trends, regulatory changes, and macroeconomic factors impacting the business
- Provide regular reports and dashboards summarizing key developments and insights
- Collaborate with cross-functional teams to align intelligence with business goals
Direct Marketing Activities
- Plan, execute, and monitor direct marketing campaigns to engage target audiences effectively
- Develop and distribute personalized marketing materials to existing & potential clients
- Analyze campaign performance and recommend improvements
Client Requests & Special Projects
- Coordinate and fulfill client-specific marketing collateral needs as and when requested
- Support execution of marketing campaigns, events, and special projects across teams
- Collaborate with sales to prepare presentations, proposals, and other enablement materials
- Conduct basic market research and assist in reporting marketing performance metrics
- Maintain organized records of marketing assets and project deliverable
Qualifications and Experience
- MBA or Bachelor’s degree in marketing, Business Administration, or a related field.
- 1–3 years of experience in marketing, campaign execution, or a similar role.
Additional Details :
1. Working Days: 5 days (Monday to Friday)
2. Working Time: Flexible start time between 8:00 AM to 11:00 AM – 8.5 Hours of working
3. Gender Preference: Male / Female
4. Communication skills : Should be excellent
Interested can share updated cv on recruit@talismanstaffing.com or What's app : 84519 05311
Key Skills :
Company Profile
The ------mpany is part ---f a gl---bal ---rganizati---n spe---ializing in empl---yee re------gniti---n and w---rkpla---e ---ulture s---luti---ns, helping businesses build str---ng ---ultures thr---ugh engagement platf---rms, pe---ple-f------used pr---grams, and inn---vative te---hn---l---gy that enhan---es empl---yee experien---e and ---rganizati---nal su------ess.
Apply Now
- Interested candidates are requested to apply for this job.
- Recruiters will evaluate your candidature and will get in touch with you.