Senior Executive – Channel Sales

Job Description:

Role Summary

The Senior Executive – Channel Sales will be responsible for developing, managing, and strengthening relationships with Channel Partners (CPs), brokers, and real estate consultants. The role focuses on lead generation, sales conversion, Channel Partner engagement, and achieving business targets through the CP network.

KRA: Task / Activities

• Manage and maintain relationships with 100+ active Channel Partners.
• Generate quality leads through Channel Partner networks.
• Conduct regular CP meetings, project presentations, and engagement activities.
• Identify and onboard new Channel Partners to expand the referral network.
• Coordinate with internal sales teams for lead conversion and customer support.
• Maintain Channel Partner database, sales reports, and activity trackers.
• Monitor market trends and competitor activities for business opportunities.

KPI: Performance Metrics

• Monthly lead generation target achievement.
• Sales Value (SV) target achievement.
• Channel Partner sales target achievement.
• Number of active and engaged Channel Partners.
• New Channel Partner onboarding numbers.
• Lead-to-sale conversion ratio.
• Accuracy and timeliness of sales reporting.

Desired Profile / Criteria / Skills :

Required Skills

• Real Estate Channel Sales Experience
• Channel Partner Relationship Management
• Lead Generation & Business Development
• Strong Communication Skills
• Negotiation & Networking Skills
• Sales Reporting & Follow-up Management

Preferred skills

• Existing Broker/CP Network
• Construction Industry Exposure
• CRM Knowledge
• Presentation Skills
• Market Intelligence Knowledge
• Customer Relationship Management