Marketing Manager

Job Title : Marketing Manager
Department : Marketing
Reporting To : General Manager
No. of Reportees : 5+
Location : Navi Mumbai
Age Preference : 30+ years
Salary to offer : CTC per annum- upto 10 lacs

JOB DESCRIPTION 
• Lead the day-to-day operations of the Marketing Department and ensure timely completion of all
marketing deliverables- set priorities, review progress, and drive accountability.
• Develop and implement innovative, contemporary digital marketing strategies to strengthen brand
positioning, customer engagement, and lead generation- including SEO, SEM, website management,
social media, email marketing, marketing automation, and campaign analytics.
• Bring a creative outlook to marketing through modern content formats such as videos, animations,
reels, podcasts, customer stories, and interactive campaigns.
• Drive content strategy and ensure regular refresh of brochures, presentations, website content, case
studies, product literature, and social media communication.
• Plan and execute exhibitions, product launches, customer events and promotional campaigns.

• Coordinate with internal stakeholders to understand business requirements and ensure timely, high-
quality marketing support.

• Manage external agencies, creative partners, printers, photographers, videographers, and other
marketing vendors.
• Ensure latest and on-time branding initiatives across platforms- offices/ digital content/ physical
literature/ merchandise/ company vehicles, etc. Ensure brand consistency across all customer
touchpoints and marketing communication.

Key Success Metrics
• Timely completion of marketing projects and campaigns.
• Improvement in brand visibility and digital engagement.
• Successful execution of exhibitions and marketing events.
• High stakeholder satisfaction.
• Increased quality and consistency of marketing content.
• Team productivity and adherence to timelines.
• Continuous implementation of innovative marketing initiatives and best practices.

JOB SPECIFICATION
• 6-9 years of experience in B2B/Industrial/Engineering/Manufacturing Marketing.
• Strong team management and project execution skills.
• Hands-on understanding of digital marketing, branding, content strategy, and campaign management.
• Highly creative with an eye for emerging marketing trends and modern communication techniques.
• Excellent planning, stakeholder management, communication, and leadership abilities.