SALES & MARKETING FOR STEEL INDUSTRY - STRUCTURE / WIRE ROD / & OTHER STEEL PRODUCTS - RAIPUR , CHHATTISGARH

Job Description:

We are seeking a dynamic Sales & Marketing professional to drive revenue growth and build brand presence through strategic campaigns, market insights, and strong client relationships. This role involves collaborating across departments to align marketing initiatives with sales objectives and deliver measurable business results.
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Key Responsibilities

• Develop & Execute Strategies
  Create and implement effective sales and marketing plans that align with company goals and drive demand.
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• Market Analysis & Research
  Monitor market trends, evaluate competitor activity, and identify growth opportunities.
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• Campaign & Content Creation
  Plan and deliver marketing campaigns across channels—digital, email, social media, print, and in-person events. Craft compelling marketing materials to engage target audiences.
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• Lead Generation & Client Engagement
  Generate leads, conduct product demos, and nurture leads through the sales funnel to conversion.
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• Client Relationship & Account Management
  Build and sustain strong client relationships, resolve issues, and deliver on-going support to drive retention and loyalty.
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• Cross-Functional Collaboration
  Work closely with product development, operations, and customer support to ensure marketing aligns with business strategy.
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• Performance Tracking & Reporting
  Monitor campaign effectiveness and sales performance; analyze metrics to refine strategies and report insights to management.
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• Digital Marketing & CRM Management
  Utilize CRM platforms (e.g., Salesforce, HubSpot) and digital marketing tools (SEO, email automation, social media, analytics) for efficient customer engagement.
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• Budget Oversight
  Manage budgets for marketing campaigns and sales promotions, ensuring optimal use of resources.
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• Training & Team Mentorship
  Guide and mentor junior staff, uphold best practices, and ensure alignment with sales and marketing goals.
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Qualifications & Skills

• Educational Requirements
  Bachelor’s degree in Marketing, Business Administration, Communications, or a related field.
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• Experience
  Typically 2–5+ years in sales and marketing roles; experience in both digital and traditional channels is a plus.
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• Core Skills

  • Strong communication, presentation, and writing abilities.
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  • Strategic thinking and creativity to drive campaigns and engagement.
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  • Analytical mindset and comfort with performance metrics & insights.
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  • Proficiency with CRM tools and digital marketing platforms.
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• Preferred Credentials
  Certifications in digital marketing or sales (e.g., Google Analytics, HubSpot, Professional Certified Marketer) are advantageous.