Customer Acquisition Manager (City Lead) - Chennai
Job Description:
The company is looking for a high performing Customer Acquisition Manager (Steel Sales ) to help meet customer acquisition, onboarding and revenue growth targets with a strong orientation in digital and metric driven analytical approach.
He/She will be responsible for leading and managing a team of Field Sales associates to manage the client funnel and conversion ratios, He/She would also be directly interacting with MSMEs to sharpen understanding of their requirements & buying behavior, enriching client profiles for targeted selling (onboarding). The candidate will also be required to close first few sales to the on-boarded MSMEs. Interaction with distributors, building relationships, understanding and keeping abreast of market dynamics and effective feedback loop are important aspects.
Roles & Responsibilities:
- Achieve new customer acquisition (Registration and Onboarding) target
- Build and promote strong and lasting relationships with newly on boarded customers to ensure repeat purchase on the platform
- Market intelligence inputs for pricing, activation, design and execute plan for field actioning and prioritization for business generation
- Enrich and maintain customer profile and ensure accuracy in CRM
- Work hand-in-hand with customer success team for smooth transition of clients for repeat sales with minimal drop outs.
- Assist customers through their credit application journey
- Understand, categories and analyze reasons for non-conversion and lead generation to conversion ratios and provide feedback
- Provide structured and specific feedback to category and product teams for prioritizing category expansion and product development
QUALIFICATIONS & COMPETENCE REQUIRED:
- Engineer+ MBA from premier institute. Selective very strong candidates with relevant experience without MBA may also be considered.
- 2-5 years of customer acquisition & sales experience in Steel Sales
- Experience in interacting with CXO level, meeting customer needs, building customer relationships and knack for closing sales
- Strong communication & interpersonal skills
- Self-starter and driven
- Language Skills: fluent in English & Tamil
Company Profile
The company is a world-renowned $13 billion conglomerate with presence across various sectors: Steel, Energy, Minerals, Port & Infrastructure, Cement, Ventures & Paints across India, the US, South America & Africa.
Leveraging their extensive distribution network & supply chain mgmt. exp, they bring to India their B2B Ecommerce ---.
This is a growth oriented tech company that is building the most preferred --- stop, omni-channel & integrated tech-led offering for MSMEs, Individual Home Builders (IHBs) & turn-key construction contractors.
Key Clients :
MSMEs: Manufacturing business that require steel for industrial use.
Independent Home Builders (IHB's): Those who build residential properties on their own land (may not be an enterprise).
Independent Customers: Builders, who develop properties for personal end use.
Influencers: This group consists of masons, contractors, architects, fabricators, interior designers etc.
Apply Now
- Interested candidates are requested to apply for this job.
- Recruiters will evaluate your candidature and will get in touch with you.