Content Writer -Manufacturing company - Mumbai (Borivali West)

Job Description:

We are having an urgent opening for the position of Content Writer for a reputed Manufacturing company at the Mumbai (Borivali West) location.

Responsibilities:

•  Looking for a smart, creative, and open-minded communications expert who can create the right brand impact and recall, with the power of copy.
•  Weave words into high-impact stories that will attract interest and create engagement.
•  Convert every touchpoint with prospects into an engaging sales conversation.
•  Engage with customers/clients/brand followers/channel partners through interesting copy and content and make them live the brand values and create a Brand Impact.
•  As a core team member of the positioning tower within marketing, he/she will play a vital role in ideating and messaging for various initiatives and positioning the brand through creative and impactful storytelling. 
•  Ideate, write and deliver on a wide spectrum of communication assets, including ad copies, ad banners, promo banners, videos, infographics, social media, e-mailers, and more.
•  Collaborate with the other functional teams within marketing to power branding and outreach across channels - website, social media, events, customer engagements and partner engagements.
•  Liaise closely with the Subject Matter Experts, Business Unit Leads, and Solution teams within the organization to support them in building impactful external communications.
•  Support in developing yearly/half-yearly/quarterly marketing communications strategies.
•  Proof-check all the copy/content before the final release.

Candidates Profile 

• Any graduate with 1 – 3 years of experience in Content Writing (freshers with good command over English can also apply).
• Ability to grasp complex and technical subjects and re-create engaging content in collaboration with subject matter experts, business heads, and external agencies.
• Demonstrated expertise in content writing and copywriting skills, with strong experience in developing impactful customer insight-driven and client-facing communications.
• Should be comfortable writing for digital and social media platforms.
• A dual-minded approach: highly creative and an excellent writer but can also be process-driven, think scale, and rely on data to make decisions.
• Should have an eye for detail and experience in using style guides and brand guidelines.
• Excellent research skills.
• Apt at handling multiple communication requirements across the function (Multi-tasking).