Marketing Head

Marketing Head

1 Nos.
86235
Full Time
8.0 Year(s) To 10.0 Year(s)
4.00 LPA TO 5.40 LPA
Marketing / Advertising / MR / PR
Construction/EPC/MEP/Engineering
Any - Any Graduation; Any - Any Post-Graduation
Job Description:
JD for Marketing Head
 
The marketing head in a real estate firm plays a critical role in driving the firm's success. 
Here are some key responsibilities:
 
1. **Strategic Planning**:
   - Develop and implement comprehensive marketing strategies to promote real estate projects and the brand.
   - Analyze market trends and competitors to identify opportunities and threats.
 
2. **Brand Management**:
   - Build and maintain a strong brand identity.
   - Ensure consistent messaging across all marketing channels.
 
3. **Lead Generation**:
   - Design and execute campaigns to generate leads.
   - Collaborate with sales teams to convert leads into sales.
 
4. **Digital Marketing**:
   - Oversee online marketing strategies, including SEO, SEM, social media, email campaigns, and content marketing.
   - Manage the firm's website and online presence.
 
5. **Advertising and Promotions**:
   - Plan and execute advertising campaigns across various media platforms.
   - Organize promotional events and activities to attract potential buyers.
 
6. **Content Creation**:
   - Develop high-quality content for various marketing materials, including brochures, websites, social media, and newsletters.
   - Coordinate with designers, writers, and other creative professionals.
 
7. **Market Research**:
   - Conduct market research to understand customer needs, preferences, and buying behavior.
   - Use data analytics to measure the effectiveness of marketing campaigns and adjust strategies accordingly.
 
8. **Budget Management**:
   - Develop and manage the marketing budget.
   - Ensure cost-effective allocation of resources and track ROI for all marketing activities.
 
9. **Stakeholder Collaboration**:
   - Work closely with internal teams, such as sales, project management, and finance.
   - Maintain relationships with external partners, including advertising agencies, PR firms, and vendors.
 
10. **Compliance and Regulations**:
    - Ensure all marketing activities comply with relevant laws and regulations.
    - Stay updated on industry standards and best practices.
 
11. **Reporting and Analysis**:
    - Track and report on marketing performance metrics.
    - Provide insights and recommendations based on data analysis.
 
12. **Team Leadership**:
    - Lead and mentor the marketing team.
    - Foster a collaborative and innovative work environment.
 
 
Female candidates prefer
Experience: 10+ years 
 
Company Profile

IPD PLACEMENTS

Shop A106, Nisha Bafna Plaza CTS 12503, Raj Cloth Building , Behind Reliance Digital, Near Buldhana Bank, Jalna Road, Aurangabad 431006

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