DIGITAL MARKETING EXECUTIVE - RAIPUR ( BUILDING CONSTRACTION)
Job Description:
Job Brief
We are looking for an experienced Digital Marketing Executive to assist in the planning, execution, and optimization of our online marketing efforts. The promotion of products and services through digital channels is a complex procedure with great potential which becomes increasingly useful for companies such as ours.
The ideal candidate will have a passion for all things marketing and technology. You will be well-versed in digital marketing concepts and how the Internet can become a strong asset to securing growing revenue. You will be tech-savvy and intuitive with great ideas to reinforce our marketing campaign.
Responsibilities
- Assist in the formulation of strategies to build a lasting digital connection with consumers
- Plan and monitor the ongoing company presence on social media (Instagram, TikTok, and Twitter)
- Launch optimized paid advertising through Google Ads, Meta Ads, and TikTok Ads to increase company and brand awareness
- Be actively involved in SEO efforts (keyword, image optimization, etc.)
- Prepare online newsletters and promotional emails and organize their distribution through various channels
- Provide creative ideas for content marketing and update the website
- Collaborate with designers to improve user experience
- Measure the performance of digital marketing efforts using a variety of Web analytics tools (Google Analytics, WebTrends, etc.)
- Acquire insight into online marketing trends and keep strategies up-to-date
- Maintain partnerships with media agencies and vendors
Requirements and Skills
- Proven experience as Digital Marketing Executive or similar role
- Excellent understanding of digital marketing concepts and best practices
- Experience with B2C social media, Google Ads, Meta Ads, TikTok Ads, Email Marketing, and SEO/SEM
- Working knowledge of ad serving tools (e.g., DART, Atlas)
- Perfect knowledge of web analytics tools (e.g. Google Analytics, NetInsight, WebTrends etc.)
- Skills and experience in creative content writing
- Analytical mindset and critical thinking
- Excellent communication and interpersonal skills
- BSc/BA in marketing or relevant field
Required Candidate profile
* Core digital marketing , including SEO/SEM,Emails,podcast,
* Good Knowledge of Social Media Network,Events management
* Video & Photography creation
* Good communication skills
Company Profile
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