SEO Specialist

Job Description:

Key Responsibilities: 1. Improve Search Engine Rankings: Optimize the company’s website using tools like SEMrush to ensure top rankings on search engines and attract organic traffic. 2. Enhance User Experience: Ensure websites are mobile-friendly, fast, and easy to navigate, reducing bounce rates and improving user satisfaction. 3. Perform SEO Audits: Conduct detailed audits to assess website performance and identify areas for improvement. 4. Content Optimization: Work closely with content creators to ensure all material is SEO-friendly, using appropriate keywords, headers, and internal links. 5. Monitor Website Performance: Use APIs and Google Analytics to track website performance, identify areas of improvement, and implement changes in real time. 6. Handle Technical SEO Tasks: Implement on-page SEO changes, including fixing broken links, updating meta tags, and optimizing site architecture, without external developer dependency. 7. Boost Traffic through Link Building: Collaborate with the Link Building Strategist to acquire high-quality backlinks. 8. Create Visual Content: Use Canva to enhance content with engaging visuals such as infographics that attract more users. 9. Automate Tasks: Leverage APIs and SEO tools to automate keyword tracking and reporting, improving efficiency. 10. Generate Reports: Provide detailed SEO performance reports and use insights to refine strategies. Required Skills: ● Strong expertise in WordPress, Elementor, Webflow for implementing technical SEO. ● Knowledge of SEO tools like SEMrush, Ahrefs, and Moz. ● Proficiency in Google Analytics and other tracking tools. ● Understanding of website architecture, HTML, and CSS. ● Ability to manage link-building strategies