Sr./Jr. Executive - Ecommerce & Digital Marketing- Mumbai (Nariman Point)

Job Description:

 We are having an urgent opening for the position of Sr./Jr. Executive - Ecommerce & Digital Marketing for a reputed Manufacturing Industry in the Mumbai (Nariman Point) location.


Key Responsibilities:

• Responsible for managing and executing all aspects of the company's e-commerce operations. This includes overseeing the website, online sales, online marketing campaigns, customer engagement, and ensuring a seamless customer experience.
• The role also involves analyzing data to track and improve performance metrics and collaborating with cross-functional teams to drive business growth.
• Plan, Monitor, and Drive Sales on the brand's website and marketplaces (LylaBlanc, Myntra/Amazon/Flipkart/Nykaa/Tira/Ajio/Jio Mart/Netmeds/Meesho/Snapdeal)
• Develop e-commerce sales strategies to achieve budgeted revenue and growth.
• Drive Performance Marketing and SEO for the website by achieving the best ROAS across campaigns activations and impressions.
• Close coordination with the photoshoot team, product photoshoot/videos/mood board, product launch/theme.
• Shall provide actionable insights using Google Analytics, Google Search Console, SERPs, and Google Tag Manager.
• Work closely with the Marketing/SEO team to drive traffic and conversion on the Brand's website.
• Plan and execute marketing campaigns for websites and marketplaces to ensure optimum visibility and the right ROl.
• Build the right product and channel mix with the partners to deliver secondary sales.
• Build relationships with the channel partners to be recognized as a preferred brand on the most important marketplaces.
• Conduct regular hygiene checks of listings to maintain product quality standards. Ensure accurate and up-to-date listings across all platforms, optimizing product visibility and discoverability.
• To make the data-rich cataloging and content which makes SEO healthy and consumer experience exciting, A+ cataloging, etc.
• UI/UX execution and adherence on the website & marketplaces.
• Build regular reviews with Marketplace partners to align business objectives, and review KPIs.
• Build regular reviews with Brand managers to review KPls, align with Brand's Marketing campaigns, and review Inventory.
• Analyze Sales trends. inventory availability and inventory health and share relevant information.
• Take ownership of new initiatives and projects, overseeing their implementation from start to finish.
• Monitor performance metrics and take corrective action as needed to meet deadlines.
• Stay updated on industry trends, competitor activities, and consumer preferences to identify opportunities for growth and optimization.
• Analyze marketplace performance metrics and provide actionable insights to improve sales, conversion rates, and customer satisfaction.
• Collaborate cross-functionally with marketing, sales, and product teams to drive.

Working Days and Time: Monday to Saturday (2nd and 4th Saturday off) 10 a.m.- 6:30 p.m.