Regional Sales Manager

Job Description:

Regional Sales Manager 

Base Location:- Mumbai,Bangalore,Ahmedabad

Reporting to: Director

Employment Type: Full-time

• We are looking for an experienced Regional Sales Manager to lead and drive B2C, retail, and counter-sales across assigned zones/states (PAN-India).
• The RSM will be responsible for achieving sales targets (volume & value), expanding retail presence, managing dealer and distributor networks, leading a dynamic sales team, and ensuring strong market coverage and brand representation.
• This role demands a seasoned sales leader with strong leadership, communication, and negotiation skills, with a proven track record in territory/zonal management, preferably in building materials, insulation, or a related product line.

Key Responsibilities

• Expand market presence: grow dealer/distributor network, onboard new customers (retailers, counters, builders, corporate), and ensure coverage across zones/states.
• Manage, mentor, and lead a high-performance sales team; recruit/train area sales managers / sales representatives, set team targets, monitor performance, and ensure execution discipline.
• Maintain strong relationships with key stakeholders: dealers, distributors, retailers, builders, architects, and large clients; ensure product availability, stock management, and timely fulfilment.
• Handle credit control and collections — ensure timely recovery and manage receivables.
• Monitor market conditions, gather market intelligence, and analyse competitor activity to optimise sales strategy.
• Plan and implement promotions, trade marketing, and product launch initiatives.
• Prepare and present sales forecasts, budgets, and performance reports.
• Ensure high standards of customer service and address customer concerns promptly.
• Optimise regional expenses and ensure cost-effective operations.

Qualifications & Requirements

• MBA (Business, Marketing, Sales, or related discipline) — master’s preferred.
• 10–20 years of experience in B2C / retail / counter sales, with zonal/territory responsibility across at least 2 states/zones.
• Proven track record of achieving sales targets and managing multi-state / PAN-India territories.
• Must have experience in sales of roofing and related products such as Roofing Sheets, PUF Panels, Asbestos Sheets, PPGI, PPGL, or similar product lines.
• Strong leadership and team management skills with experience in hiring, training, and driving performance.
• Excellent communication, negotiation, and relationship-building skills.
• Strong analytical skills with ability to interpret data and market trends.
• Proficiency in MS Office / CRM tools for reporting and forecasting.
• Willingness to travel extensively across regions.
• Customer-focused mindset with ability to manage collections and after-sales issues

Contact Person:- Shivangi Das 

Contact No:- 7016590133

Email I'd:- shivangi@ashitaconsultants.com