Sales & Marketing Manager

Job Description:

 Sales & Marketing Manager 

1. Position Details

 Designation: Sales & Marketing Manager

 Industry: Electrical Manufacturing

 Marketing Territory: Mumbai

2. Job Purpose

To achieve assigned sales targets, develop new customers and business opportunities, manage existing customer relationships, coordinate order execution, and support the company’s marketing and business development activities.

3. Key Responsibilities

• Achieve monthly, quarterly, and annual sales targets.
• Generate new business through customer visits, enquiries, referrals, tenders, and market development.
• Identify and approach potential OEMs, dealers, distributors, contractors, and industrial customers.
• Maintain strong relationships with existing customers.
• Regularly visit customers to understand requirements and identify new opportunities.
• Handle customer enquiries and coordinate preparation of quotations and technical/commercial offers.
• Follow up on quotations and convert enquiries into orders.
• Negotiate commercial terms, prices, payment conditions, and delivery schedules as per company guidelines.
• Maintain and regularly update the sales pipeline and order status.
• Coordinate with PPC, Production, Quality, Purchase, Stores, and Dispatch for timely execution of customer orders.
• Communicate customer requirements and commitments to concerned departments.
• Follow up with customers regarding delivery schedules and pending requirements.
• Monitor customer complaints and coordinate with Quality/Production for resolution.
• Follow up for payment collection and outstanding receivables.
• Conduct market surveys and collect information regarding competitors, pricing, products, and market trends.
• Identify new territories, products, applications, and customer segments.
• Support product promotion, exhibitions, trade fairs, customer meets, and marketing campaigns.
• Prepare sales presentations, product information, and customer proposals.
• Maintain customer database, enquiry records, quotation records, and order information.
• Update CRM/ERP records regularly.
• Prepare daily, weekly, and monthly sales MIS reports.
• Monitor achievement against individual and departmental sales targets.
• Support the Sales & Marketing in preparing sales forecasts and business plans.
• Coordinate with the Finance team for customer outstanding and payment follow-up.
• Ensure compliance with company sales and commercial procedures.
• Maintain professional customer relationships and protect the company’s business interests.

5. Qualification

 MBA / PGDM in Marketing preferred.

 B.E./B.Tech/Diploma with relevant Sales & Marketing experience may also be considered.

 Degree/Diploma in Electrical/Engineering will be an advantage for industrial sales & Marketing.

 Experience

 5–8 years of relevant experience in Sales & Marketing.

 Experience in B2B / industrial / electrical manufacturing sales preferred.

 Experience in handling OEMs, dealers, distributors, contractors, or institutional customers will be an advantage.