Urgent Opening for Media Research Analyst

Media Research Analyst

1 Nos.
34016
Full Time
4.0 Year(s) To 7.0 Year(s)
8.00 LPA TO 10.00 LPA
ITES / BPO / KPO / Customer Service / Operations
Media/Publishing/Entertainment
Job Description:

The ideal person for this role has an appreciation for leveraging data to achieve strategic goals and knows how to break down complex data into intelligible, actionable information. We provide a variety of services to clients, including daily news briefings, recurring monthly/quarterly reports, as well as one-off, ad-hoc reports. Research analysts support the planning and delivery of research projects from storyboarding and research planning to the executing and delivery to the client.

 

Roles & Responsibilities

 

Coordinate and execute on-demand and ongoing media services requests (clip books, coverage reports, research and analysis, etc.).

  • Build a research/storytelling plan that maps to the brief, project objectives with timelines and accountabilities.
  • Execute a research plan and build a narrative with data that is engaging and actionable.
  • Monitor client performance, conduct data analysis as stipulated throughout each reporting period (weekly - quarterly).
  • Provide ongoing quality control to ensure operational efficiency and use of industry-leading practices for client administration including but not limited to: the creation of engaging charts and graphics to highlight performance, delivery of comprehensive, accurate and high-quality reports, managing correspondence and maintenance of client profile and guidelines.
  • Provide strategic and consultative guidance to clients across roles/functions to map to their larger business goals/data.
  • Serve as a Subject Matter Expert and communicate report findings with clients during telephonic update meetings and answer queries as required.
  • Work collaboratively and independently on research projects with a focus on personal accountability and project management.
  • Participate in training activities as required on a monthly and quarterly basis.

Qualifications

  • Fluency in English, written and oral is required.
  • Experience in Communications, Media or Public Relations or related education.
  • Working knowledge of MS Office Suite is required, including Excel and PowerPoint.
  • Ideally, 1-2 years combined working in the communications, media analysis, or research field.
  • Client services experience preferred.
  • In-depth knowledge of current trends, practices and techniques in media analysis in both traditional and modern media formats, i.e. print, broadcast and online, including social media.
  • In-depth knowledge of diverse report production/writing applications (i.e. quantitative and qualitative findings).
  • Readily adapts to new technology, tools and systems. Advanced problem solving and analytical skills.
  • Advanced listening and verbal communication skills to understand client requirements or problems and respond clearly and concisely.
  • Strong organizational skills and ability to prioritize and multi-task several requests in a dynamic fast-paced environment.

Role Requirements:

  • 2+ years of research experience or data / statistical analysis, preferably with exposure to consumer insights and social media research. 
  • Understanding of marketing, market research and/or social media. Ability to think like a client and make recommendations based on business objectives. 
  • Technical aptitude for learning new software and conducting both quantitative and qualitative analyses.
  • Experience creating data visualizations, data storytelling, and creating a compelling story flow of report deliverables. 
  • Confidence in business writing, client communication and presentation skills. Experience working directly with clients is a plus.
  • Competency in Excel, Word and PowerPoint. 
  • Full training in iExadia’s software will be provided. Familiarity with social research, Boolean searches, unstructured data, our’s or similar software is a strong advantage.
  • Multilingual skills are a plus - Arabic, German, French or Spanish skills are particularly sought after, but not a prerequisite.
Company Profile

The Media Analytics

  • Giving your business the edge it deserves, we empower you by monitoring, assessing, and interpreting paid, owned, earned, and shared media performance and measuring its impact across stakeholders.
  • Studying your industry, your competitors, and your performance, we actuate the benchmarks upon which you can make progressive business decisions.
  • Our team comprises industry experts with a cumulative experience of over 40 years in combining and analyzing data science and art. Empowering through insights, we leverage our access to ‘Glocal Panel,’ a global network of opinion leaders with deep knowledge and industry experience that can be tapped upon to provide their perspective.

Apply Now

  • Interested candidates are requested to apply for this job.
  • Recruiters will evaluate your candidature and will get in touch with you.

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