1 Opening(s)
3.0 Year(s) To 5.0 Year(s)
5.00 LPA TO 7.00 LPA
Age Limit - Below 35 Years.
Candidates from FMCG industry will be preferred.
Min 3 years’ experience in each company (not job hopper).
JOB OBJECTIVES:
Expanding the brand market by creating effective brand image in order to increase the overall product sale for long term profitable growth of DFPL Foods business and develop key ...
1 Opening(s)
3.0 Year(s) To 5.0 Year(s)
10.00 LPA TO 12.00 LPA
Responsibilities:
Minimum 2 years of experience
Responsible for managing and implementing successful paid campaigns on search and social
platforms, demonstrating revenue goals, efficiency and volume
Work with Sales and Marketing teams as needed to estimate budgets and volumes for set targets
Audit search and display efforts and provide insight as to how ROI can be increased
Responsible for the Adword budget allocation and planning
Competitor research to support keyword research
Understand and manage creative campaigns to improve ad performance and quality CTRs
Responsible for bid management, keyword research and specific country targeting. Optimize
campaigns with text for ads, etc.
Ensure evaluation and tracking is in place to monitor campaigns
A/B testing setup and tracking
Identify opportunities to grow leads and improve profitability of campaigns
Understand display advertising on new networks, outside of Google
Consult on landing page optimization and testing recommendations for campaigns
Work directly with marketing managers to communicate results and opportunities within paid
search and display efforts to the client
Remain current with industry trends while continually leveraging new tools and industry best
practices to boost efficiency of campaigns.
Contribute to campaign performance reports, using data to tell stories, and provide actionable insights for team members
Knows the ins and outs of Facebook ads
Advanced knowledge of Facebook pixels
Advanced knowledge of retargeting ads
Excellent at writing ad copy
Create/add/manage Facebook ads and large budgets on a daily basis
Pluses:
Google Adwords Certified
Google Analytics Certified
SEO understanding
Creating things on the fly
Managed budgets and stayed within budgets